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Improve Your Website Speed 5 Valuable Tips to Optimize Your Business's Site

Improve Your Website Speed | 5 Valuable Tips to Optimize Your Business’s Site

As a business owner, you’re probably aware of the importance of having a website for your business. Having a website does not only mean that you have to have one, but you also have to ensure that it has excellent performance and is fully functional. A good website should have excellent user visibility, user navigability, scalability, and credibility. It should also have the best speed to sustain customers and decrease bounce rates. If you have …

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5 Mistakes Brands Make with Social Media Marketing

5 Mistakes Brands Make with Social Media Marketing

Various social media websites and applications have emerged in today’s generation, allowing companies to create and exchange user-generated content for a vast audience. Digital marketing through social media has also skyrocketed, where industries have been successfully promoting their products and services on many different platforms. Although businesses have been developing social media marketing plans for years, they are not exempt from committing mistakes. Many brands still don’t know how to use social media, and their …

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3 Common SEO Mistakes You Should Avoid ASAP

3 Common SEO Mistakes You Should Avoid ASAP

When you jump into the SEO world and commit yourself to achieve the best results with the right practices, you’ll be immediately exposed to the reality that there’s so much to learn. Whether you’re approaching the strategy from the standpoint of being a small business or using it to improve your large corporation’s conversion rates, there is undoubtedly a lot to know about. With Search Engine Optimization being one of the most pivotal figures in …

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6 Digital Marketing Services that Every San Jose CA Business Needs

Best 6 Digital Marketing Services that Every San Jose CA Business Needs

6 Digital Marketing Services that Every San Jose CA Business Needs If your business is in or nearby San Jose CA, you know that customer acquisition is very competitive. In the past, you had more physical touchpoints to reach your target market. Having a storefront or a brick-and-mortar location is not good enough anymore. Even with COVID-19 restrictions becoming looser the old way of doing business has been interrupted for too long. Many businesses are …

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5 Essential Elements You Will Find in Modern Web Designs

5 Essential Elements You Will Find in Modern Web Designs

What does it mean to have a modern web design? This question is a bit subjective, isn’t it? For some people, anything designed from 2010 is considered modern, but others may argue that anything beyond 2020 is already passé. But does being modern depend on when something was created? When it comes to website design, being modern doesn’t mean featuring all the latest bells and whistles available to use. This is because a streamlined, uncluttered …

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3 Digital PR Benefits to Jump-Start Your Online Presence

3 Digital PR Benefits to Jump-Start Your Online Presence

Redistributing a company’s efforts to expand its digital presence is a common strategy for most modern establishments. Since consumers are more accepting of online interactions, businesses need to adapt and conform to their preferences. Part of staying competitive in today’s market is having a solid online presence. This is why business owners are teaming up with marketing experts to use the best strategies to expand their company’s online visibility. The value of investing in Digital …

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4 Tips to Optimize Images to Better Your Website

4 Tips to Optimize Images to Boost Web Traffic and Improve Your User Experience!

Online users are visual creatures; having enticing photos on your website definitely earns you plus points if you want to capture their attention and make them convert. Apart from uploading appealing photos or providing proper attribution to images, you also have to make sure that these images are optimized. Yup, it’s not only text that needs to be optimized. Image optimization is crucial for a number of reasons. Not only is your website’s appearance affected, …

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4 Ways to Work SEO and PPC Together for Your Lead Generation | Solutionarian Marketing & Website Design

4 Great Ways to Work SEO and PPC Together for Your Lead Generation

When it comes to digital marketing, SEO and PPC (“search engine optimization” and pay per click,” respectively) usually immediately come to mind. They are among the campaigns commonly and widely implemented by most businesses. In fact, both strategies aim to put your website and content on the top ranking of the Search Engine Results Pages (SERPs) environment. The difference between the two lies in the fact that SEO is for organic search while PPC is …

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3 Ways Your Web Design Drastically Affects Your Content Marketing

3 Ways Your Content Marketing Can Be Drastically Impacted By Your Web Design

Design plays a vital role when it comes to creating the right impressions. For instance, using bright, flashy colors with wild shapes may come off to people as exciting or humorous, while dark muted colors paired with a sleek and simple design may be treated more as professional. Of course, how people see colors will be different from individual and individual, but a design must be well-thought-out for a website. That said, bad designs can …

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5 Web Design Ideas to Enhance Your Website UX - Our Guide

5 Web Design Ideas to Enhance Your Website UX – Our Guide

When it comes to web designing, you must focus on the user experience (UX), where your ultimate goal is to ensure that your site visitors will have a good experience and be satisfied. Not only will this allow them to keep coming back to your website, but this will also go as far as generating leads and even converting sales for your business. However, there are a few considerations to make when you want to …

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